SELECT PARTS
Logo Design & Visual Identity // 2024
ABOUT THE COMPANY
Select Parts is an online store for car parts. The company is a direct importer of car parts and accessories, offering a wide variety of repair kits, EGR replacements, exhaust manifolds, tuning components, intercoolers, and more.
Select Parts is an online store for car parts. The company is a direct importer of car parts and accessories, offering a wide variety of repair kits, EGR replacements, exhaust manifolds, tuning components, intercoolers, and more.
They are continuously working to expand their range and improve the quality of the products offered.
Currently, they have over 1,000 different products in stock! Become one of our thousands of satisfied customers!
They work directly with leading manufacturers from around the world. All the parts they offer are of very high quality and will meet your high standards.
LOGO GRID
A logo grid is a grid system used to create shapes and designs for a logo. The purpose of a grid system is to produce geometric harmony. You can use a variety of grids to create new logos or redesign old ones. Usually, designers use a square grid system. Before computers came along, graphic artists used a square grid paper to design logos.
A logo grid is a grid system used to create shapes and designs for a logo. The purpose of a grid system is to produce geometric harmony. You can use a variety of grids to create new logos or redesign old ones. Usually, designers use a square grid system. Before computers came along, graphic artists used a square grid paper to design logos.
COLORS CONTRAST
Contrasting colors are colors that differ from one another. Levels of contrast vary from high to low, depending on their position on the color wheel. For example, colors that are directly opposite one another on the color wheel have the highest contrast possible, while colors next to one another have low contrast.
COLOR PALETTE
A color palette consists of a combination of colors used in a range of design disciplines, from fine art to interior design to graphic design. Each color scheme consists of one or more of the twelve colors present on the color wheel.
By pairing different colors with each other, you can create endless color palettes to use in any composition. Different color combinations evoke different moods or tones by using color theory and color psychology.
TYPOGRAPHY
TYPOGRAPHY
Typography refers to the art and technique of arranging type to make written language legible, readable, and visually appealing. It encompasses the selection of fonts, point sizes, line spacing, and letter spacing to convey a specific message or mood in a design.
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Typography plays a key role in shaping how an audience perceives content. The right choice of font, weight, and layout can evoke different emotions, communicate professionalism, or express creativity, making it a critical element in branding, web design, and print materials. By mastering typography, designers can enhance both readability and the overall aesthetic of their compositions.
BRAND APPLICATIONS
Brand application is simply the rollout of your brand on all of your marketing materials and customer touchpoints. Interacting with consumers through a consistent brand voice and aesthetic is a major step towards letting consumers get to know you as an organization.
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Consistency across all your different brand applications means your brand feels more dependable.
When starting to get to know your brand, customers develop opinions, ideas, and assumptions based on each interaction.
When starting to get to know your brand, customers develop opinions, ideas, and assumptions based on each interaction.
THANK YOU!
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